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Users are everyone who creates an account in your app or website. Your platform may also support guest views or of pages or media.
- If someone logs into your app you will have access to more stats about your user base,
- If someone plays media without logging in, their activity will be added to your total plays'App Opens' and 'Total Plays', but you may not know the demographics of that playthose consuming your media.
What are administrators?
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